Iris Skrami, Founder of Renoon - The Smartest Tool for Finding Sustainable Clothing Online

Iris Skrami, Founder of Renoon - The Smartest Tool for Finding Sustainable Clothing Online

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“That’s when I experienced this problem myself, that sustainability needs to be tackled, and I felt like if I didn’t solve this, who else would? And that’s when I made my career switch of becoming an entrepreneur.”

Iris Skrami was born and raised in Milan, Italy. She started out her career in digital and innovation at various multinational companies including Luxottica, NIKE, and PVH, because of which she relocated to the Netherlands. In February 2020, Iris co-founded Renoon, the smartest tool for finding sustainable clothing from multiple websites at once. Since its launch, Renoon has been recognised on a global scale as a top10 startup by FemaleFounders and Startupbootcamp, as well as having received investments from industry veterans including the ex CIO of Gucci, CTO of Yoox, CFO of Moleskine and ex MD of Spotify Southern EU.
 

In 2020, Iris was selected as one of the top70 ‘pioneers of the new world’ according to Sifted (Financial Times) and was on the Forbes Under 30 Italy 2021 list. Iris is also part of the Leaders for Climate Action community, which works to bring together climate-conscious leaders. Her commitment to a more conscious lifestyle also reflects in her personal life – she is a certified yoga instructor with a Youtube channel which has generated over 10 million views. 


We talk about her Startup Renoon - a platform that helps you shop more sustainably from multiple websites online. We break down the tool, the business model behind it, and how it can help shift the industry towards more sustainability, how does the team define sustainability and what does this mean for the products you find on the platform. We also touch upon her passion for yoga, and how this journey has influenced her career. 


Follow Iris on Instagram here

Follow Renoon on Instagram here and check out the app here and in the app store. 

Check out Feedspot and the “Top 30 sustainable fashion podcasts in 2021” here


Music credit: 

Wholesome by Kevin MacLeod

Link: https://incompetech.filmmusic.io/song/5050-wholesome

License: http://creativecommons.org/licenses/by/4.0/



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